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Direct Wine Marketing ChannelsDirect Wine Marketing Channels

by Dr Johan Bruwer(ed.)

Many wine organizations are discovering it progressively hard to secure retail retire space in the standard retailer-to-customer channels. The best methodology to guarantee their survival is regularly a more grounded concentrate on the immediate promoting channels to wine shoppers. This digital book is consequently a decent open door for highlighting both theoretical and experimental research into the part and effect of the immediate showcasing channels for wine.

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